Based on a commitment to technology and quality that served as a foothold of our growth for the past 70 years, Hankook is constantly working to provide the optimal driving experience to drivers around the world.

At Hankook, our aim is to provide a safer, more pleasant, and more comfortable driving experience from the moment the driver turns on the engine. Embracing that the feel and excitement of being behind the wheel is the “Driving Emotion” we aspire to deliver to our customers.

A satisfying driving experience that is one with nature is a privilege everyone must enjoy and this can only be achieved through global innovation. With R&D centres in five strategic parts of the world, Hankook designs the most optimal tyres for the roads and characteristics of the drivers of each country. To meet the growing Challenge of protecting our global environment, we have developed eco-friendly products which maximise efficiency, raise standards and provide the ultimate driving experience.